Oscar De La Hoya and Holly Sonders made waves with a raunchy dance video that quickly went viral. However, instead of basking in the attention, they used this platform to promote an important message. The power couple decided to turn their video into a PSA, urging viewers to prioritize their health and get regular check-ups.
A Greater Cause
In a response video, De La Hoya and Sonders explain that their provocative dance was part of a larger plan to raise awareness for the “Tanga and Ta-tas awareness program.” Sonders, dressed in a bikini, emphasized the importance of regular prostate exams and mammograms. By shedding light on these issues, they hoped to encourage early detection and prevention of cancer.
The couple revealed that they personally invested $50,000 to provide screenings at the Adventist White Memorial Hospital in Los Angeles. Their timing was intentional, as September marks Prostate Cancer Awareness Month. Through their video, they aimed to destigmatize discussions around cancer and encourage both men and women to prioritize their health for the sake of their families.
A Personal Connection
De La Hoya’s commitment to cancer awareness is deeply personal, as he lost his mother to breast cancer in the 1990s. Since then, he has been a vocal advocate for breast cancer awareness and has made significant charitable contributions. The Adventist White Cancer Center is even named in honor of his late mother, Cecilia Gonzalez De La Hoya.
While their original dance video garnered significant attention and even lucrative offers for a follow-up performance, De La Hoya and Sonders had a different goal in mind. They wanted to use their platform to bring attention to important health issues and remind people of the importance of regular screenings. By combining humor with a serious message, they hope to break down taboos and encourage proactive healthcare practices.
Oscar De La Hoya and Holly Sonders turned a controversial dance video into an opportunity to advocate for cancer awareness. Through their lighthearted approach, they hope to spark conversations, encourage early detection, and ultimately save lives. Their willingness to use their platform for a greater cause serves as a reminder of the impact individuals can have when they choose to prioritize health and wellness.